Hotels listed on booking sites can often offer cheaper prices over the phone, group finds
Travellers are paying up to 12% more for their hotel rooms if they book online, according to research from consumer group Which?, which blames the rise of online travel agents for the price increases.
Sites such as Booking.com or its US rival Expedia offer holidaymakers the ability to pick between thousands of hotels around the world. But they do not always have the cheapest price available – and their best efforts to provide that may, in fact, serve to push up prices across the web.
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