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Tunisia keen to show tourists that it’s safe to return

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A year on from the Sousse terrorist attacks, the country has improved security and embarked on a campaign to lure back visitors – but with little effect so far

Earlier this month, the Tunisian National Tourist Office screened footage of recent, peaceful scenes from some of the country’s most iconic destinations on graphic panels in five European cities, including one at the entrance to London’s Old Spitalfields Market.

The film – which featured Sidi Bou Said and Hammamet and oasis town Touzeur and was shown simultaneously in London, Paris, Berlin, Brussels and Milan – is part of an attempt to resuscitate the tourist sector one year on from the terrorist attack in Sousse on 26 June. The Imperial Merhaba, scene of last year’s massacre, was just one of 192 hotels to shut down within six months of the attack. European visitor numbers have plunged by almost 58%.

We respect Britain’s need to protect its people, but the whole country has been penalised by this decision

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